About DashQ

At DashQ, we're pioneering a transformative approach to the way people find, secure and connect with rental housing. By leveraging cutting-edge technologies we are helping evolve housing from a mere commodity to a deeply connected community. In an environment where housing supply is limited, it has never been more critical to fix the inefficient systems that act as hurdles to accessing the limited supply we do have.

Solving critical problems requires a strong team with an aligned set of values - candid communication, curiosity, and an unyielding character are more than values at DashQ—they're our foundation for creating meaningful impact, both for our community and self-growth.

If the thought of passionately diving into these challenges excites you, then DashQ is exactly where you belong.

About the Role

As DashQ continues to expand rapidly, the role of Director of Marketing becomes ever more pivotal. DashQ is on the lookout for a master storyteller and brand builder at heart. In this pivotal role, you will be the architect and the narrator of our brand's story, shaping how we connect with our audience and carving out our unique position in the market.

Reporting to the VP Sales, you'll be responsible for shaping and executing DashQ's marketing strategy across key verticals: Brand, Product, Demand Generation, and Sales Enablement. Your role is central to amplifying our market presence and enhancing customer engagement, using your unique storytelling ability to transform complex ideas into compelling narratives that drive business growth and brand loyalty.

In this high-visibility role, you will work directly with senior leadership and your contributions will be instrumental in directing our marketing efforts. We are seeking someone who can not only lead with innovative ideas but can also translate these ideas into actionable, result-oriented marketing strategies that align with DashQ's vision and values.

Key Responsibilities

• Manage marketing budget, create and execute a growth playbook (targeting, positioning, lead-sourcing) for acquiring new business and facilitating growth in existing accounts.
• Refine product messaging and create marketing content to accurately communicate our value proposition to multiple stakeholders, including owning the copywriting for our website and all client communications.
• Brainstorm and execute out-of-the-box marketing campaigns using first principles to deliver, target, and drive direct revenue for the business.
• Collaborate with the sales team and existing customers to create one-pagers, pitch decks, case studies, white papers and other tools required for our outbound strategies.
• Oversee the allocation and management of an online marketing budget with the aim of enhancing product and brand visibility, as well as driving increased web traffic and lead generation to our website.
• Establish a comprehensive event attendance plan and ensure DashQ's prominent presence at key industry events. This includes the acquisition of advertising opportunities, securing speaking engagements, participation in podcasts, and other strategies to showcase senior management's involvement.
• Implement PR strategies to generate press coverage and releases promoting the DashQ brand and senior management.
• Implement a robust performance tracking system to monitor marketing effectiveness through quantifiable metrics, spanning various campaigns, events, and strategic initiatives.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• At least 5 years of experience in demand generation, preferably in B2B SaaS or technology.
• Demonstrated ability to launch early-stage products and establish brand presence.
• Exceptional communication skills (bilingual in French is an asset).
• Excellent project management skills with the ability to manage multiple projects simultaneously.
• Results-driven mindset, with a strong ability to analyze quantitative data to forecast impact, determine program effectiveness, and measure ROI.
• Experience and passion for working in a fast-paced, high-growth environment, with a focus on transparency, collaboration, rapid iteration, and continuous improvement.

Why Join DashQ

As a leader in our marketing division, you will have the opportunity to shape the future of DashQ and contribute significantly to our growth trajectory. It’s not often that you can get in on the ground floor of a funded startup with excellent clients that is scaling. That means that instead of following a playbook, you’ll be writing it. Every single day you will be challenged to identify how we can scale and execute it. You’ll learn what works when you succeed and what doesn’t when you fail. Either way, the rest of the team will be here to support you.

Benefits

In addition to the growth and impact you’ll have at DashQ, we offer competitive salaries along with the following benefits:

• Performance-based bonuses
• Comprehensive benefits
• Fun company social events
• Three weeks of paid vacation and paid holidays

We'll cover relocation packages from outside of the Ottawa metro areas - we'll make the move exciting, not painful.

Job Compensation Range

DashQ offers a competitive total rewards package which includes a base salary, a comprehensive benefits & perks package, and a bonus. Exact compensation is determined based on several factors including experience and skill level, location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting team during the hiring process.